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The Leitz Allura Fashion Show

May 24, 2007

On May, 24th, 2007, Estonian customers and most loyal end-users of Esselte got a unique chance to participate in really glamorous Leitz Allura Fashion Show. Dedicated to the official re-launch of Leitz Allura, this event was a sign of our appreciation to all our customers. An evening to remember and definitely another enticing reason to choose Leitz Allura for office equipment. The evening began with warming-up party at Stereo - an extravagant white lounge in the heart of Tallinn - and guests were kept entertained and excited about the main event of the night.



The show itself was run in XL-Studios, one of the biggest professional rental photo studios in Europe, just outside Tallinn. Gorgeous models from Living Models agency made sure the fashion show would be unforgettable - wearing exclusive lingerie from Linette (an Estonian underwear brand) and of course together with Leitz Allura pieces, made for a performance to remember. The first Opel dealer in Estonia, Viking Motors, presented a brand new Opel Corsa with panoramic roof, designed especially for the event. The same car, with the exclusive Leitz Allura design, was the prize in an improvised lottery - and one of the guests will be driving it during a hot July.

Our fantastic partners for the Leitz Allura Fashion Show were: MGI Marketing, Estravel, Saku Brewery, Viking Motors, Dunker and Reymos sparkling wine, Living Models, XL-Studios, Bounty, Most Wanted, and Linette.

Some fabulous moments of the event are captured in the pictures below.


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